I am a business student and for the final semester, our professor plays a game to assign the final project each student gets a celebrity and their brand. We have to study what market they have targeted and what kind of business strategy they are using. For my final project, I got the famous singer Drake. So, I worked on his famous varsity jacket brand and I targeted his ovo kentucky varsity jacket. It was a huge success and I got an A grade in my finals. Now, I have been working in the same company as their marketing manager for the last 8 months.